(PRWEB UK) 2 April 2012
As one of the most innovative businesses in its sector, top electronic cigarette retailer Nicolites is not one to shy away from high-profile events. The management team at the company are proud to announce they achieved record sales and generated heightened interest in their brand as a result of exhibiting at the National Convenience Show, which took place between 25th 27th March at the NEC in Birmingham, UK.
The summit provides representatives from convenience stores, off licences, wholesalers and independent traders with the opportunity to take a look at the latest products available to them, and it seems that many were enthralled by Nicolites affordable range of electric cigarette starter kits, disposables and accessories.
Birju Pujara, Sales Director at Nicolites, has established from the event that his company is renowned as the chosen electronic cigarette brand in the United Kingdom amongst owners and buyers from the convenience market and believes that such a reputation has evolved through dozens of partnerships with pharmacies, supermarkets and online stores.
We were amazed by the reaction to our presence at the National Convenience Show and took a record number of orders over the course of the three days, Birju explains. We were also stunned by the fact that many of the visitors already seemed aware of the Nicolites brand and recognised our company, whether as a result of our marketing campaigns or simply because our e cigarette starter kits and associated products are fast becoming familiar amongst smokers seeking effective alternatives to traditional smoking.
Nicolites is now the leading and most widely available brand of electric cigarette in the UK; they have formed business partnerships with many of the largest retailers to bring these wonderful innovations right on to the doorstep of every person in the country. Established in late 2007, Nicolites has grown into a multi-million pound company with international distribution networks and continues to grow at a phenomenal rate.
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